Millions of digital photos are captured everyday. Four out of five digital photos are never printed or shared, because of the complex, multi-step practice required to get photos from your digital camera–a time consuming process that deters even the most motivated consumers.

Eye-Fi provides the first and only effortless way to send images directly from your camera to a host of destinations, including a computer, and online photo and social networking sites for instant sharing. It’s a whole new way to go from shooting to sharing.  The card is set to cost about $100.